About Breslow

The Breslow Home Design Backstory

There aren’t a lot of businesses that have survived decades of hardship including the Great Depression and World War II, but Breslow Home Design Center is one! Louis Breslow, his wife Rose, and brothers Saul and Izzy emigrated from Russia in the 1900s. They founded the first brick and mortar store, Breslow Paint & Wallpaper, in Passaic, NJ in 1924. The brothers were painters by profession so this was a natural move. 

Not to be deterred by relocating to a new country, in 1943 Louis branched out on his own. He opened a store in Morristown, NJ with his young family. In the 1960s Louis and his son Jerry expanded the business to further locations and a few years later his daughter Sharon and her husband Paul joined them. They went on to open even more storefronts throughout the 1970s that allowed them to grow their business.

A Family Operation

Sharon and Paul’s children Dana and Jason Shaw worked in the store stamping color cards just as their grandparents, mom, dad, and uncles did before them. They are the third generation to move Breslow Home Design Center into the future!  Paint is clearly in their blood.

For nearly 100 years Breslow Home Design Center has specialized in providing the best quality paint to the residents of New Jersey & New York… and this tradition remains in place to this day!

In the 1980s, the appetite for home design grew exponentially.  Breslow Home Design Center identified this burgeoning market and began offering customized Window Treatments to answer the demand – which expanded into Retractable Shade solutions as time moved on.

Dana and Jason continue to explore cutting-edge innovations in their industry. Their goal is to continue to provide bespoke customer service in the paint industry with a view to keeping with technology and the demand for products that beautify the homes they serve.

About Breslow Home Design Center: Dana Shaw, Paint, Window Treatments, and Shade Solutions

In the 2020s, the appetite for helping people design beautiful outdoor spaces grew exponentially.  Breslow Home Design Center identified the burgeoning market of outdoor motorized pergolas and began offering customized Louvered Roof Systems to answer the demand.

On Feb 21, 2023, Breslow Home Design Center transferred its Hunter Douglas Window Treatment and Benjamin Moore paint store operations to Paint Pourri.
This enables Jason and Dana to focus 100% of their efforts on growing and supporting the Retractable Awnings, Louvered Roof Systems, Pergolas & Canopies and the online venture MyPerfectColor.com.

About Breslow Home Design Center: Sister Company, MyPerfectColor.com

Jason Shaw took a break from the family business to get his MBA from the Wharton School of Business at the University of Pennsylvania and went on to work for Amazon.com. These experiences solidified his connection to the internet and his desire to expand Breslow Home Design Center’s reach. While local sales have always been the core of Breslow, if you live outside the New Jersey or New York area, you aren’t able to visit the showroom or take advantage of a free consultation.

This is how MyPerfectColor.com was born.

Breslow’s expert color matching skills have been honed over decades. Jason didn’t want that talent to go to waste. The idea was to make these unparalleled skills available to customers throughout the United States. MyPerfectColor offers over 250,000 color matches for over 100 paint brands such as:

  • Benjamin Moore
  • Sherwin Williams
  • Behr, Ralph Lauren, and
  • Martha Stewart

MyPerfectcolor also matches industrial standards such as:

  • Pantone 
  • RAL
  • Munsell, and
  • Federal Standard colors 

MyPerfectColor specializes in exact match color solutions and produces custom spray paint and touch up paint solutions for manufacturers, marketers, and homeowners alike.

About Breslow Home Design Center: It’s Always Been About Family — Onto the Fourth Generation!

The most important thing we want you to know about Breslow Home Design Center is that we’re all about family – yours and ours. 

When Louis Breslow emigrated from Russia, he dreamed of a better future for his children and grandchildren. This is something he achieved. He built an incredible business armed with only a 6th-grade education and very limited English.

A skilled painter, Louis knew the ins and outs of the paint business and passed this knowledge on to three generations. 

If you ever visited a Breslow Paint store when Louis was alive you would have been greeted by him as if you were a member of the Breslow family.  He was a proud man who made an impact on his community. People who remember him know that he would drive around town in his truck with the Breslow Paint and Wallpaper logo displayed on the side… and if someone needed help, he was right there to assist. 

His integrity and work ethic formed the foundation of Breslow Home Design Center and continues to do so to this day. If you’re ever in Chester, NJ you can still find Sharon, his daughter, working alongside her sons, Jason and Dana. He would proud to see the growth and achievements of his family nearly 100 years later.

This is why Breslow Home Design Center has been in business since 1924. We know the value of personalized service. In our busy technology-centric world there is nothing that can replace the human touch, and you get that in spades when you work with us.

If you’re looking for retractable awnings, louvered roof systems, pergolas, or canopies we are here to assist. Give us a call today to schedule a free consultation. Our experts are waiting to help you make the best choice for you and your family.


Breslow Home Design Center - Morristown NJ - Grandfather Louis Breslow behind counter in dark jacket

Breslow's Morriston NJ Storefront

Dana Shaw and Breslow Home Design Center Chester NJ

Breslow Home Design Center and MyPerfectColor - a 3rd Generation Family AffairBreslow Home Design Center and MyPerfectColor – a 3rd Generation Family Affair

Rotating louver systems by Breslow

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